Communication: once authentication has been completed, the app prepares to interact with the vendor's transaction system. This interaction can happen in several different ways:
- Near-field communication (NFC): when you tap or hover your device near a compatible terminal, the exchange of encrypted information initiates the payment.
- QR codes: scanning a machine-readable code with your phone's camera will initiate the payment process.
- Online interface: for online purchases, you can select the app as a payment option and bypass the need to enter credit card details manually.
- Transaction: after the initial communication between your device and the vendor's system, your financial institution receives a request for payment. This request includes various details, such as the amount to be paid and the vendor's identity.
Throughout this process, various layers of security protect the transaction. Encryption ensures that the data exchanged is unreadable to anyone who might intercept it, while multifactor authentication adds an extra layer of assurance that the only person who can initiate the transaction is the account owner. This operational architecture makes transactions convenient and safeguards them in ways that are often superior to traditional payment methods.
Impact of mobile-payment apps for businesses
The widespread use of mobile-payment apps has far-reaching implications that affect different aspects of commerce, individual behaviour and even regulatory policies. Here are some of the effects of mobile-payment apps:
- Digital transformation: businesses that have relied solely on cash or card payments in the past are increasingly integrating mobile-payment solutions. This transition affects customer-facing roles as well as internal operations, such as accounting, data management and inventory control.
- Shift in customer behaviour: the speed and convenience of mobile payments has changed customer expectations and behaviour. For example, it facilitates impulse buying, as the hassle of carrying cash or going through elaborate card-based processes is eliminated. The way in which people handle personal finance is also shifting, as mobile apps often include budgeting features and spending reports.
- Data analytics: mobile-payment apps generate a wealth of data about customer behaviour. For businesses, this data is a valuable resource for tailored marketing, inventory forecasting and customer-relationship management. However, this also raises questions about data privacy and ownership.
- Financial inclusion: in regions with limited banking infrastructure, mobile-payment apps provide an opportunity for financial inclusion. Individuals who previously had limited access to banking services can engage in electronic transactions, save money securely and even access financial products, such as loans and insurance.
- Security concerns: while mobile-payment apps often have rigorous security measures, their growing prevalence makes them attractive targets for cybercriminals. This has led app developers and financial institutions to devise new and evolving strategies in cybersecurity and fraud prevention.
- Regulatory challenges: the rise of mobile payments has caught the attention of regulatory bodies. Lawmakers are debating how to classify and regulate these services, protect consumer interests and ensure that there is fair competition in the market.
- Evolution of retail: brick-and-mortar retail experiences are changing to accommodate mobile payments. Self-checkout systems, cashier-less shops and quick scan-and-go payment options are becoming more common, which has challenged traditional retail job duties and operational models.
- Environmental impact: a reduction in the production and use of physical payment mediums, such as paper and coin currency, could have environmental benefits. However, the data centres that support mobile transactions also consume energy. The total result of these changes should be factored into any assessment of environmental impact.
- Economic effects: the ease with which customers can make transactions could potentially stimulate spending and contribute to economic growth. Conversely, this could also discourage saving and increase overspending and debt.
- Globalisation: as cross-border mobile-payment apps grow increasingly common, we're seeing a gradual move towards a more unified global payment system. This means that new opportunities – and challenges – for market entry and competition are on an international scale.
These interconnected implications create a complex network of effects that are shaping the future of commerce, financial services and customer behaviour. As mobile-payment technology continues to evolve, these considerations will also affect a wide range of stakeholders – from individual customers to global enterprises.
How to create a mobile-payment app
Creating a mobile-payment app, particularly a closed-loop type of app that is tailored to a specific business or a group of associated businesses, involves a series of carefully planned steps. Here's a road map for creating a closed-loop mobile-payment app for a business:
- Project scope and objectives
First, identify the purpose of the app and its target audience. Will it only be used as a payment tool? Or will it also integrate loyalty programmes, offers and promotions? Understanding the scope will help to allocate resources accordingly.
- Feasibility study
Assess the financial and technical aspects. This involves estimating the development cost and calculating the expected return on investment. A feasibility study should also cover regulatory requirements and potential security issues.
- Development team selection
Recruit a team of skilled app developers, UI/UX designers and project managers. For complex projects, a team with experience in fintech is an asset.
- System architecture
Sketch out the architecture and design structure for the app. Decide on the database models and how data will flow. Also consider how the app will integrate with existing systems, such as point-of-sale systems and inventory management.
- Payment methods
Decide what payment types the app will accept. Most closed-loop apps opt for in-app wallets that are funded through credit and debit cards, bank accounts or even cash payments at physical locations.
- Security protocols
Incorporate multi-layer security measures, such as two-factor authentication and encryption, to protect financial data and customer information.
- User interface and experience
The design should focus on ease of use and provide a straightforward experience from login to payment completion. Intuitive design elements will contribute to customer satisfaction and app adoption.
- Development phase
The coding starts here, following the frameworks and architecture laid out earlier. Such apps are usually developed in sprints, with each sprint resulting in a functional module that can be tested independently.
- Quality assurance
Each module should undergo thorough testing for usability, security and performance. Identify and fix bugs and vulnerabilities early on in the process.
- Pilot testing
Before a full-scale roll-out, test the app in a real-world setting but on a smaller scale. Feedback from this phase can provide valuable insights for improvements.
- Launching and monitoring
Once the app is ready and has been optimised based on pilot testing, plan for an official launch. After the launch, monitor its performance and customer feedback continuously to make any adjustments, as needed.
- Updates and maintenance
Regular updates fix bugs and provide new features, keeping the app fresh and engaging for customers. Careful, ongoing maintenance will protect the app's stability and security.
Creating a mobile-payment app demands technical prowess and also a keen knowledge of customer behaviour, legal frameworks and data security. Businesses need to adhere to financial regulations, guarantee data privacy and provide strong customer support for the app to reach its full potential.
How Stripe supports mobile-payment apps
In addition to accepting digital-wallet and payment apps with its suite of payment-processing solutions, Stripe also provides a scalable, secure and developer-friendly avenue for businesses to build their own custom payment apps. Whether a business is starting from scratch or adding to an existing payment system, Stripe's solutions can simplify the process.
Here's a breakdown of how a business might integrate Stripe into a custom payment app:
- Research and planning: prioritise features and determine how Stripe will integrate with your app's existing or planned architecture.
- Developer accounts: create a Stripe account and generate API keys for testing and live environments.
- Back-end integration: use Stripe's server-side libraries to handle payment processing – including charge creation and subscription management – in your back-end code.
- Front-end development: use Stripe's client-side libraries to build your payment forms, manage customer input and handle sensitive information securely.
- Testing: test the payment process thoroughly in a safe, sandboxed environment (provided by Stripe). Validate that all transaction types, error handling and edge cases are covered.
- Deployment: once you've tested the app, deploy the app to a live environment and switch from Stripe's test API keys to your live API keys.
- Ongoing management: monitor transactions, manage refunds and handle customer disputes through Stripe's Dashboard or programmatically via the API.
- Updates and improvements: as your app grows, it is easy to add more features or modify existing ones using Stripe's flexible APIs.
The content in this article is for general information and education purposes only and should not be construed as legal or tax advice. Stripe does not warrant or guarantee the accuracy, completeness, adequacy, or currency of the information in the article. You should seek the advice of a competent lawyer or accountant licensed to practise in your jurisdiction for advice on your particular situation.